Event details
BayStartUP: Beyond Founder-Led Sales – Building a Scalable Sales Organization
Start date
09/30/2026 - 1:30 PM
End date
09/30/2026 - 2:30 PM
Location
Online
Description
Winning your first customers is a major milestone for any startup. But the real test begins afterward: How do you transition from a handful of projects to a scalable business model with a growing customer base? Demonstrating sustainable growth is one of the key factors venture capital investors and business angels look for when evaluating investment opportunities.
In this workshop, Marc-David Wagner, founder of Ingrain Partnerschaft and former Sales Leader at ProGlove, where he helped scale the company through to its €500 million exit, shares practical insights and proven strategies for the growth stage of your startup.
Topics include
- When is the right time for founders to hand over sales responsibilities?
- What should be in place before making the transition, why does it often fail, and what do sales leaders need to succeed?
- What makes a great sales leader?
- What role should founders take on after handing over sales?
- Which sales strategies are most effective during the scaling phase?
Speaker
Marc-David Wagner
Founder, Ingrain Partnerschaft